The Chinese government doesn't just censor its internet. It actually pays people to leave fake comments that make the country - and its communist regime - look good.
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After reading "Blocked on Weibo" by Chinese researcher Jason Q. Ng, we recently learned China's version of Twitter, Sina Weibo, banned the phrase "50 cents." It references China's "50 Cent Party," a group of ordinary citizens hired by the government to post internet comments spinning that day's news in China's favor.
These hired guns supposedly earn 50 cents (or .5 Yuan) for every post. While the Chinese government has only implicitly acknowledged their existence, the brigade likely functions at various levels, with some commenters even employed by websites or internet providers themselves.
An estimated 250,000 to 300,000 belong to the "party," researchers from Harvard University wrote in the American Political Science Review in May 2013. "The size and sophistication of the Chinese government's program to selectively censor the expressed views of the Chinese people is unprecedented in recorded world history," the authors wrote.
In 2011 an internal directive for 50 Cent members leaked, China Digital Timesreported. The assigned tasks for 50 Cent members include making America the "target of criticism" as well as using "the bloody and tear-stained history" of China to create pro-Party sentiments. The goal is to prevent democratic encroachment from its sovereign island neighbor, Taiwan.
British magazine the New Statesman actually tracked down one of these hired propagandists in 2012. The anonymous 26-year-old said he had "too many usernames" to count and that he recieved an email from the local internet publicity office every morning explaining what news he should focus on that day.
"It's kind of psychological ... You can make a bad thing sound even worse, make an elaborate account, and make people think it's nonsense when they see it," he told the Statesman's Ai Weiwei.